What is Vanna Belt?
Vanna Belt is more than skincare or shapewear; It’s a movement.
We create high-performance body care and wellness tools that fit into real women’s lives; no surgeries, no shortcuts, just results you can see and feel.
From firming gels and fajas to sculpting sleepwear and wellness kits, every product is designed to help you feel like yourself again: Strong, Confident, Unstoppable.
Our mission
To inspire, empower, and walk alongside women as they reclaim confidence in their bodies and finally feel at home in their skin.
How It Started
Vanna Belt was born in 2013, inspired by one woman’s real-life struggle. Jovanna, known online as @VannaBelt, was sharing her fitness journey when she hit a truth no one talks about:
Even with diet and exercise…
- * Stretch marks don’t vanish.
* Pregnancy leaves behind loose skin.
* Cellulite doesn’t care how strong you are.
She realized something was missing.
So She Created the Missing Link
Jovanna took her frustration and turned it into innovation.
She developed a line of skincare-meets-fitness solutions that worked with your routine; not against it. Products that supported the journey, not just the aesthetic. Tools that gave women back a sense of control.
And today, over a decade later, Vanna Belt has helped transform the lives (and confidence) of over 1 million women around the world.
The Legacy Continues
From moms to athletes, women post-weight loss to women post-baby; our mission is the same:
To give your body the care it’s been silently asking for. To celebrate your story, not hide it. To be your biggest cheerleader, every step of the way.
This is your journey.
And we’re honored to be part of it.
